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Sales and marketing services
that produce results

The business area Sales & Marketing provides a wide range of sales and marketing oriented solutions and services to brand owners on the Nordic market. We represent brands, sell products through our sales teams and promote them through trade and consumer marketing initiatives, such as product demonstrations, merchandising, events and the development of in-store communication. We cultivate all of the major customers and wholesalers in grocery, convenience and discount trade, as well as the pharmacy and food service sectors.

Our services

Field sales

We pro­vide flex­i­ble and effi­cient solu­tions to man­age field sales on behalf of our prin­ci­pals. Through our sales teams we rep­re­sent our clients, dri­ve their sales, and advance the posi­tion of their prod­ucts and brands in the gro­cery, con­ve­ni­ance and dis­count trade as well as the food ser­vice and phar­ma­cy sectors.

Key account management

We work with all of the lead­ing retail chains and whole­salers in the Nordic coun­tries, rep­re­sent­ing our clients in every­thing from pro­mo­tion­al plan­ning to negotiations.

Prod­uct demonstrations

We plan, car­ry out and report pro­fes­sion­al­ly con­duct­ed in-store con­sumer sam­plings to dri­ve tri­al and aware­ness of our clients’ prod­ucts and brands.

Mer­chan­dis­ing

We pro­vide project-based and per­ma­nent solu­tions for orders and shelf replen­ish­ment, pro­mo­tion­al dis­play build­ing and sig­nage, and oth­er vol­ume dri­ving in-store activ­i­ties on behalf of our clients.

Tele­sales

We can offer every­thing from project-based ser­vices on pro­mo­tion­al sales assig­nents, to tai­lor­made solu­tions pro­vid­ing a ded­i­cat­ed tele­sales organ­i­sa­tion to our clients.

Events

We devel­op, plan and con­duct many dif­fer­ent types of events to cre­ate pos­i­tive atten­tion, aware­ness and ulti­mate­ly gen­er­ate sales of our clients’ prod­ucts, ser­vices and brands.

In-store mate­ri­als

We devel­op effec­tive equip­ment and in-store mate­ri­als that enhance com­mu­ni­ca­tion and sales for our clients’ prod­ucts and brands.

Our companies in Sales & Marketing

Sales Sup­port (Se, No, Fi, Dk)

Sales Sup­port offers effec­tive sales ser­vices rang­ing from Key Account Man­age­ment to Field Sales. As the lead­ing sales com­pa­ny in the Nordics, our sales teams rep­re­sent and strength­en our clients’ posi­tions and cre­ate prof­itable growth by dri­ving sales, improv­ing dis­tri­b­u­tion and build­ing brands.

salessup​port​.se
salessup​port​nor​way​.no
salessup​port​.fi
salessup​port​den​mark​.dk

Mer­salg

Mer­salg is a lead­ing field sales and mer­chan­dis­ing organ­i­sa­tion that oper­ates nation­wide in Nor­way, rep­re­sent­ing our FMCG and ser­vice retail clients in stores. Mer­salg pro­vide flex­i­ble, cus­tomised sales force solu­tions that dri­ve sales and improve prod­uct and brand positions.

mer​salg​.no

In Store Mar­ket­ing (Se, Dk)

In Store Mar­ket­ing spe­cialis­es in tac­ti­cal point-of-sale com­mu­ni­ca­tion and shop­per focused activ­i­ties on the Swedish and Dan­ish mar­kets. With turnkey solu­tions for mer­chan­dis­ing, prod­uct demon­stra­tions, tem­po­rary sales activ­i­ties and events, we pro­mote our clients’ prod­ucts and brands in a per­son­al, expe­ri­en­tial way.

instore​mar​ket​ing​.se

Johdin

Johdin spe­cialis­es in tac­ti­cal point-of-sale/in-store mar­ket­ing and tac­ti­cal con­sumer com­mu­ni­ca­tions on the Finnish mar­ket. With turnkey solu­tions for mer­chan­dis­ing, prod­uct demon­stra­tions, tem­po­rary sales activ­i­ties and events, we pro­mote our clients’ prod­ucts and brands in a per­son­al, expe­ri­en­tial way.

johdin​.fi

Four­side

Four­side is a com­plete part­ner for point-of-sale com­mu­ni­ca­tion that boosts the vis­i­bil­i­ty of clients’ prod­ucts and brands in store. With our team of project man­agers, graph­ic design­ers and tech­ni­cal design­ers, we cre­ate in-store mate­r­i­al that boosts sales, as well as cus­tomised solu­tions for dif­fer­ent types of store equip­ment such as push­ers, dis­plays and more.

four​side​.se

Hygien­grup­pen

Hygien­grup­pen spe­cial­izes in opti­miz­ing the hygiene process in the hotel and restau­rant mar­ket in Swe­den, where we oper­ate main­ly in the Mälardalen region. The prod­ucts we pro­vide are chem­i­cal-tech­ni­cal prod­ucts, con­sum­ables and equip­ment as well as tools. Our ser­vices include tech­ni­cal ser­vice for disk arma­ment, train­ing and staffing.

hygien​grup​pen​.se